Nick the Greek Expands San Francisco Bay Area Footprint With Pinole Opening

Fast-Growing Greek Chain Continues Growth Throughout Northern California

San Jose, CA  (RestaurantNews.com)  Nick the Greek, a West Coast-based chain serving up authentic Greek street food, is excited to announce the opening of its Pinole, California, restaurant. The new location is owned and operated by first-time franchisee Sarina Escalante. The Pinole restaurant grows the brand’s presence to nearly 40 locations across the San Francisco Bay Area, expanding Nick the Greek’s footprint throughout its home region. The opening comes as Nick the Greek is on pace to open 25 more restaurants this year, approaching 100 locations systemwide by the end of 2024.

“Nick the Greek has done an incredible job building a strong presence in the Bay Area, and we’re eager to broaden that awareness even further with our restaurant in Pinole, where the local community can enjoy easy access to Nick the Greek’s legendary gyros, souvlaki and more,” said Escalante. “Beyond serving delicious and authentic Greek food, Nick the Greek delivers a welcoming, friendly restaurant environment that makes guests feel like they are part of a big Greek family.”

Established in 2014 by cousins Big Nick, Little Nick, and Baby Nick Tsigaris – all named after their grandfather per Greek tradition – Nick the Greek satisfies the desire for healthy, flavorful and authentic Greek cuisine in a fast casual environment without compromising quality. Drawing from two generations of restaurant en