Source link : https://tech365.info/elo-launches-to-remake-recreation-advertising-and-marketing-with-community-first-imaginative-and-prescient/
ELO, a brand new group constructing studio led by esports and gaming veterans Roald van Buuren and Wouter Sleijffers, has formally launched.
Based mostly in London, England, ELO stated it’s centered on placing the group again on the coronary heart of video video games by constructing bridges between recreation creators and recreation communities. ELO works with recreation studios, manufacturers and capital to boost the out-of-game gaming expertise, develop communities and supply actual options in gaming tradition and innovation.
As studios try to create compelling video games for audiences, ELO will work instantly with builders and publishers to create and execute community-focused go-to-market methods that may play a pivotal function in a recreation’s success after launch.
ELO is constructed on three core rules: to serve, create, and put money into gaming communities. That’s as a result of ELO believes within the energy of the group and that video games are made for the gamers.
To emphasise that, ELO has launched its ‘#PowerToTheGamer’ marketing campaign to bolster ELO’s perception within the energy of the group earlier than, throughout and after a recreation’s launch.
“Humans have always craved emotional connections and a sense of belonging,” stated Roald van Buuren, cofounder of ELO, in a press release. “And while traditional ways of community are slowly disappearing, gaming has become the new town square for people to share experiences and build…
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Author : tech365
Publish date : 2025-05-30 10:14:00
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