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On-line movies for youngsters rife with junk meals messaging

Source link : https://health365.info/on-line-movies-for-youngsters-rife-with-junk-meals-messaging/

Youngsters observing YouTube movies are being hammered with messages selling junk meals like sweet, sugary beverages, rapid meals and candy or salty snacks, a brand new learn about says.

About 75% of 6- to 8-year-olds and 36% of 3- to 5-year-olds had been fed promotions for junk meals whilst observing YouTube or YouTube Youngsters movies they selected on their very own cellular units, researchers reported within the Magazine of the Academy of Vitamin and Dietetics.

“More than half of food brands in these videos came from companies that participate in the Children’s Food and Beverage Advertising Initiative, a U.S. food industry self-regulatory program,” stated senior investigator Jennifer Harris, a senior analysis guide on the Rudd Middle for Meals Coverage and Well being on the College of Connecticut.

For the learn about, researchers noticed 101 adolescents as they watched YouTube movies of their houses for half-hour.

About 73% of meals emblem appearances promoted junk meals, whilst most effective 3% of food-related messages highlighted wholesome choices, effects display.

Maximum of this messaging befell as a part of emblem appearances embedded inside of video content material that purposely blurred meals promotion with leisure.

Greater than 60% of meals emblem appearances had been embedded within the video content material, with most effective 23% appearing up all the way through video previews and 17% in ads, researchers stated.

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Author : admin

Publish date : 2025-06-27 02:00:00

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