In response to recent fluctuations in the longan market, Thailand’s Ministry of Commerce has rolled out a comprehensive plan designed to enhance price stability and safeguard farmers’ incomes. Central to this strategy is the introduction of a government-backed price support scheme that guarantees minimum purchase prices for longan growers during peak harvest periods. Additionally, increased investment in improved cold storage facilities aims to reduce post-harvest losses and extend the fruit’s shelf life, mitigating the need for rapid offloading at lower prices.

Alongside these efforts, authorities have prioritized the formation of cooperative networks to facilitate better market access and collective bargaining power for producers. The key components of the initiative include:

  • Price stabilization fund to cushion against sudden market drops
  • Enhanced export promotion focusing on key international…