Source link : https://motorsports.best/2025/10/16/formula-1/revving-up-the-future-melody-lee-on-f1-engaging-gen-z-fans-and-the-evolution-of-motorsport-culture/
Mercedes-Benz CMO Melody Lee discusses the brand’s bold strategy to engage Gen Z fans through Formula 1. As motorsport evolves, Lee emphasizes the importance of innovation and authenticity in cultivating a vibrant future for racing culture.
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Author : Sophia Davis
Publish date : 2025-10-16 01:33:00
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