Source link : https://tech365.info/gogoros-reset-from-electrical-scooter-model-to-power-infrastructure-firm-cleantechnica/
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Most of CleanTechnica’s contacts at Gogoro have cleared the deck. Fortunately, we’ve got one or two of them nonetheless within the Taiwan HQ and we are going to get extra insider data throughout Computex 2026. However for now, listed here are the products.
Gogoro is making an attempt to cease the bleeding. After years of losses, the corporate enters 2026 with a narrower technique, tighter value controls, and a less expensive electrical scooter aimed toward stabilizing market share fairly than reviving aggressive progress.
As soon as promoted because the “Tesla of scooters,” Gogoro misplaced its early benefit as competitors intensified. The Ezzy 500, launched in late 2024, displays the reset. It’s easier, cheaper, and designed for affordability fairly than differentiation. At roughly US$1,330 after subsidies, it undercuts earlier fashions by about 5%. The target is margin protection, not market disruption.
Based in 2011, Gogoro pioneered battery swapping in Taiwan, changing residence charging with a subscription-based swap community. Adoption scaled shortly, however the economics didn’t. Earnings have been weak since 2020, culminating in a document internet lack of US$122 million in 2024.
Below CEO Henry Chiang, administration has shifted from growth to monetary containment. Mounted prices have been reduce, capital spending…
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Author : tech365
Publish date : 2026-01-25 16:08:00
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